Purina Pro Plan Sport PRiME and ReFuel

Nestle Purina PetCare
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Nestlé Purina has expanded its lineup of nutritional supplements with two new bars for dogs, Purina Pro Plan Sport PRiME and ReFuel. The pet food giant began selling the products in January 2014 in specialty stores, including PetSmart and Petco.

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Purina spotlights Purple Leash Project at USWNT match
Actress Mariska Hargitay served as Purina’s honorary captain at the U.S. Women’s National Team match against Spain to raise awareness of domestic violence survivors and their pets.
Seven women smiling together at an indoor event, some wearing USA team apparel and medals
Purina Institute brings nutrition science to WSAVA Congress 2026
The company will sponsor an educational stream and the launch of a global veterinary practice report at the event in Warsaw, Poland.
Nestlé Purina invests €55 million in Italian pet food plant
The investment through 2029 will modernize Nestlé Purina's 40-year-old Portogruaro, Italy, factory and add an on-site wastewater treatment plant.
Aerial view of Purina manufacturing facility with multiple industrial buildings, parking areas, and surrounding green landscape
Purina honors Paige DeSorbo with Variety Courage Award
The award recognized DeSorbo for speaking publicly about surviving an abusive relationship and highlighted Purina's Purple Leash Project, which helps domestic violence shelters accommodate survivors' pets.
Five women in elegant attire pose together at Variety Power of Women event
Purina's Petivity launches AI-powered smart feeder for cats
Petivity, a Purina brand, is releasing a new smart feeder that uses facial recognition technology to track individual cats' eating habits in multi-cat households.
White automatic pet feeder with black bowl dispensing dry kibble on wooden kitchen counter
Purina's Beggin' launches three Halloween dog treats
Purina's Beggin' brand is rolling out three limited-edition, bacon-flavored dog treats for Halloween, including a bat-shaped treat sold exclusively at Target.
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Nestlé Purina invests CHF 157 million in Thailand pet food expansion
Investment will expand Purina production in Rayong to meet rising Asia-Pacific demand for premium pet nutrition.
Nestlé Purina manufacturing facility with red checkered logo on white building facade and flags in foreground
Fancy Feast, DeSorbo launch limited-edition cat food line
The collection, curated by television personality Paige DeSorbo and her cat, Daphne, features three existing Fancy Feast recipes and is sold exclusively on Amazon.
Woman in pink outfit sitting with white cat on cream sofa, pet food products on wooden tray
Purina Gourmet My Fresh Menu for cats launches in Europe
Purina Europe's new wet cat food range features single-serve pouches with a transparent window and homestyle-inspired, slow-cooked recipes.
Purina opens applications for 2027 innovation prize
Early-stage pet care companies can apply through Oct. 6 for a chance at up to $50,000 in non-dilutive funding and mentorship from Purina and Active Capital.
Purina opens new $550 million factory in Ohio
Facility is Purina's first built from the ground up since 1975 and its largest single investment in a manufacturing plant to date.
Purina ribbon-cutting ceremony with executives and officials at corporate event
Purina's Petfinder marks 30 years with meal drive
Digital actions on Petfinder.com will fund up to 6 million meals for shelter pets and two rescue flights relocating more than 100 animals to adoption-ready communities.